Promote brands on Xiaohongshu. Get paid in USDC.

How it works on Xiaohongshu

1. 1

   Pick a campaign

   Browse live Xiaohongshu campaigns and read the brief before you commit. Budget and rules are visible upfront.

2. 2

   Post your content

   Create original promotional content on Xiaohongshu that follows the brief, then submit the link.

3. 3

   Get verified and paid

   The community verifies your submission against the brief. Accepted work is paid in USDC.

How you get paid on Xiaohongshu

Rewards are paid in USDC to your connected wallet on Base. Connect a wallet once from your dashboard and every accepted submission settles there.

Live Xiaohongshu campaigns

No Xiaohongshu campaigns are open right now. New campaigns are posted as brands fund them.

Frequently asked questions

Do I need a large Xiaohongshu following?

No. Campaigns are judged on whether the submission meets the brief, not on your follower count. Small accounts can and do get paid.

When do I get paid for Xiaohongshu work?

After your submission passes community verification. Payment settles on-chain in USDC — there is no invoicing and no payout threshold to reach first.

Can I promote the same brand on other platforms?

Yes. Campaigns are per platform, so the same brand may run separate briefs on X, TikTok, Reddit and more. You can take on as many as you can deliver.

What happens if my submission is rejected?

You are not paid for that submission, and nothing is deducted. You can revise your approach and submit to another campaign.